Building a website from scratch can seem daunting, especially if your experience with coding is limited or nonexistent. The good news is, no matter what kind of site you are looking to build there’s probably a content management system (CMS) out there that has already been built and tested that will fit your business needs.Details
On September 30 Apple released version 9 of its default web browser, Safari. The new browser version came bundled with OS X El Capitan, and is also available for Yosemite and Mavericks users. In addition to security, privacy and compatibility updates, Safari 9 also includes controls to mute audio in tabs, additional viewing options…Details
“What is the Jaipur Literature Festival?” Admittedly, it’s a question we had to ask when we were approached to develop and execute a communications strategy for the first-ever Jaipur Literature Festival at Boulder (JLF@Boulder). Then it was a question we had to answer countless times when talking with the public and reporters. It’s one thing…Details
In August, Google announced the formation of Alphabet — essentially a holding company, freeing the “new Google” to focus on the core business of search while other projects could continue, albeit in different companies under the Alphabet banner. As the news release stated, “Alphabet Inc. will replace Google Inc. as the publicly-traded entity and all…Details
Just kidding. MAPR president Doyle Albee has launched a new bi-weekly podcast on Rainmaker.FM. The show, “PR is Dead” focuses on the evolution of PR as media changes and as the way we consume that media changes. There are people who think that PR means “press release.” It doesn’t, and if that’s the only tactic you…Details
Ever tried to unsubscribe from an email newsletter? Of course. We all have. As someone who uses email marketing both for my company and my clients, I certainly don’t look forward to an unsubscribe, but there’s something much worse — being marked as spam. While a spam click certainly removes that person from my list…Details
In 1987 Ronald Reagan was president, a gallon of gas cost 89 cents and economist and author Robert Solow stated, “You can see the computer age everywhere but in the productivity statistics.” Computer use was on the rise, yet, while U.S. companies had invested in information technology hoping to bolster productivity in the workforce…Details
We’ve all been victims of the Business Card Mafia, of which members are known for their short, unmemorable conversations followed by the inevitable business card handoff. The awkwardness ensues from here as we hesitantly return the gesture. I’ve traveled to more tradeshows than I can count, and one of the biggest takeaways I’ve ever gotten…Details
One of my favorite things on San Francisco’s Pier 39 is the free samples of clam chowder the restaurants offer as you walk by and then deciding where to have lunch or dinner based on my top pick.Details
How important do you think color is when you’re creating a brand or product?
Well let me tell you, it’s can make a bigger difference than you may think. Color subconsciously plays a powerful role in effecting our mood, thoughts, emotions and even our buying habits.