You thought long and hard about how to bake good search engine optimization (SEO) practices into your website. You crafted a gorgeous design, tested top-to-bottom to ensure a flawless user experience, and slaved over a cacophony of keyword analysis tools (that’s the proper term for a group of those tools, I swear) to make sure…
DetailsThere are lots of companies out there that use social media in smart ways. They listen to their customers. They respond appropriately. They take this feedback into consideration and then they refine their message. Too many companies, however, use social media as a megaphone, not a conversation tool. I ran into one on Friday. Papa…
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I was pleased to see Max, the 85-pound Argentine Mastiff that bit 9News anchor Kyle Dyer, return home to his family yesterday. Max could have ended up being the biggest victim in this circus. For those of you who missed it (or don’t live in Colorado), Dyer was bit by Max during a live…
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Starting a company? Want to get your name out? Don’t know where to start? Then put this event on your calendar. Our very own President and COO, Doyle Albee, will be joining industry leaders Jason Medelson, Merredith Branscombe and Erika Napoletano for a crash course on public relations…
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Facebook started out on college campuses, but does that mean it should be the new forum for college classrooms? This article, “5 Best Practices for Educators on Facebook,” claims it should. It’s obvious that a great majority of students spend hours every day online – updating their status, tagging pictures from the weekend or just…
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Forbes recently published an article titled “Vaclav Havel and the Velvet Revolution in the Age of Social Media”. Having spent time studying in the Czech Republic, and recalling that social media didn’t exist during the Velvet Revolution, I wondered what might have happened if such technology had been in the hands of the 500,000 citizens…
DetailsThis great infographic from Mashable points out how Pinterest is driving more traffic to retail sites than G+, but I’m not sure that’s a fair comparison. As much as I want to believe G+ is changing the game, I don’t see it yet. So, I’m not surprised that Pinterest, Yahoo!, Twitter, YouTube and Facebook are…
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It seems as though the economy is finally taking off, at least that’s what it looked like at the Consumer Electronics Show (CES) in January. This year, CES broke attendance records with more than 153,000 people descending on the Las Vegas Convention Center to see the latest electronic gadgets. This show remains the largest tradeshow…
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Today, it would be too easy to write about the Change.org petition that got more than 100,000 online signatures in 24 hours. I could go on forever about how social media is changing the balance of power between corporations and consumers. Instead, I’d like to ask this simple question: what in the hell did you think…
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At least once a week I see a tweet about how interns should not be doing a company’s social media. Many people can cite the epic Marc Jacobs intern Twitter meltdown as a reason, but the major argument against an intern creating strategy for your social media campaign is that they don’t know enough about…
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Recently, Forbes Magazine featured a story titled, “Why Millennial Women Are Burning Out At Work By 30.” I am nowhere near 30 but I still found this alarming, and somewhat familiar. Busy young women are turning to prescription drugs and therapy just to get through their work days. I’m a Millennial Woman, and I have…
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The information coming out of Penn State becomes more disturbing by the hour. At this point, Jerry Sandusky is facing 40 criminal counts for sexually abusing children. Football coach Joe Paterno has been fired. Graham Spanier, one of the nation’s longest-serving and highest-paid university presidents, voluntarily resigned, and will no longer serve on the board…
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