With Earth Day coming up, I’m reminded of the old adage that the best time to plant a tree is 25 years ago, and the second-best time is right now. The same is true of media training — especially if you’re a founder or executive with a big media interview coming up.
I recently moderated a panel for this year’s Fort Collins Startup Week discussing how founders can get organized and generate smart public relations around their funding announcements.
A lot has happened in the world since March 2020, and it’s been a busy twelve months for our crisis communications experts at MAPR. From our vantage point, crisis communications have taken on a more expansive meaning than it did a year ago. Gone are the days when a singular incident inside a company warranted…
If you’re on the verge of completing a funding round, congratulations! We know from our friends at the Foundry Group, Rockies Venture Club and elsewhere that funding rounds can be big news. So why not bring some extra bounce…
Although MAPRagency is probably best known for our ability to generate opportunities to foster a favorable public image for tech companies, our work across numerous industry categories highlights one of our core capabilities: storytelling. In the case of Daydream Apartments, a lifestyle brand that operates upscale residential properties in five high-growth markets around the country,…
With the 2020 elections already underway in many states, we’re tracking a very interesting trend here at MAPR: there’s been a growing number of media stories on the ways that companies are encouraging voter turnout. Reporters are eager to cover new story angles on this year’s election cycle, and right now, there’s a nation-wide emphasis…
Each year, the RSA Conference convenes thousands of cybersecurity experts, vendors, clients and professionals in San Francisco looking to share best practices, sell products and connect. RSAC is the country’s largest and most reputable cybersecurity conference, and for good reason.
Has your inbox started blowing up yet with emails from your favorite charities asking for your financial support? Between this week’s Giving Tuesday, next week’s Colorado Gives Day and year-end appeal campaigns, ’tis the season for Colorado’s nearly 20,000 registered nonprofit organizations to ask for your financial support.