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February 2017

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Why Fake News Matters to PR Professionals

Mainstream Media, Media Relations, Our ThoughtsBy Courtney RichardFebruary 28, 20172 Comments

Unless you’ve gone on a digital cleanse in the past year, you’ve probably had an interaction with fake news lately. Perhaps you’ve heard President Trump accuse both CNN and The New York Times of being “fake news,” or maybe you are a part of the reason Google searches for “fake news”…

IBM's Instagram Feed

How To Be a Social Media Star

Our Thoughts, Social MediaBy Lindey MillerFebruary 13, 2017

When logging on to your favorite social media sites, what catches your eye first? We often find ourselves getting sucked down the rabbit hole and the next thing you know, two hours of mindless scrolling have gone by. But what are the key messages you actually remember after you sign off?

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