Monthly Archives: December 2011

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Are You Verizon Me?

Marketing and Communication, Our Thoughts, Tech BusinessBy Doyle Albee December 30, 2011

Today, it would be too easy to write about the Change.org petition that got more than 100,000 online signatures in 24 hours. I could go on forever about how social media is changing the balance of power between corporations and consumers. Instead, I’d like to ask this simple question: what in the hell did you think…

Contrary to popular belief: interns should handle your company’s social media

Communication Strategies, Our Thoughts, Social MediaBy MAPR December 8, 2011 1 Comment

At least once a week I see a tweet about how interns should not be doing a company’s social media. Many people can cite the epic Marc Jacobs intern Twitter meltdown as a reason, but the major argument against an intern creating strategy for your social media campaign is that they don’t know enough about…